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Sales & Marketings Coordinator, The Adolphus - Dallas, TX

Posted December 14, 2018

Since opening its doors in 1912, The Adolphus has served as an icon of Dallas and an integral part of the City’s history and culture. Situated on the original site of City Hall, the hotel was modeled after a beaus arts German castle. In its recent restoration and renovation, the hotel’s storied past is both celebrated and reimagined. There is a sense of discovery at every turn.

Sales and Marketing Coordinator needs to have the able to handle and prioritize multiple tasks, be a forward thinker in anticipating needs of the clients, strategic thinker and good listener in their efforts to uncover new avenues for drawing in new cliental. They must work with both the sales teams and marketing team to ensure that they are promoting the business and communicating with clients in the most efficient, effective way. They help coordinate and create marketing plans and campaigns, and they often work with the design team to develop up-to-date marketing ads and brochures. They also make sure that the website is promoting the company’s services and products as effectively as possible.

We seek to hire the best. Leaders of high character and humility with genuine passion and aptitude for hospitality. People who choose to be in hospitality because they have an open and generous nature and seek to make guests happy. We are a group of people who are proud of the work we do. Caring leaders, perfectionist chefs, intelligent creatives, generous hosts, meticulous operators, inspiring teachers, tireless doers, and all-around devotees of hospitality. We create value by empowering the team. We encourage our teams to stretch their thinking, move beyond their comfort zone and achieve their full potential. By providing a platform of support service, like the best in technology, finance resources, talent development, marketing and communication support, we allow them to focus on the heart of their business – hospitality and people. We are passionate about people and attract, develop and retain the best in hospitality.  We thoughtfully seek out and groom talent, both within our company and outside, by promoting from within, developing a culture of growth and learning and partnering with the local community.

At Makeready we create independent hotel, restaurant and retail brands. Each of our brands has a distinct point of view but they all share a common purpose: to inspire deeper connections with the world around them – city by city, person by person. Every Makeready experience embraces local culture, honors past and present, and invites curious guests to delve into the detail of their surroundings.

Key Responsibilities:

  • Implements marketing and advertising campaigns by assembling and analyzing sales forecasts; preparing marketing and advertising strategies, plans, and objectives; planning and organizing promotional presentations; updating calendars.
  • Enter, retrieve, reconcile and verify information (commissions, leads, third parties) in software involved in sales process.
  • Prepare sales related documents throughout sales process (proposals, contracts, sales kits, brochures, promotional materials)
  • Solicit sales for the property through planned, personal calls and telephone solicitations to local trade and professional associations/corporations, travel agents, as well as other local and state organizations that could result in potential business for the hotel.
  • Maintain an updated sales filing system which includes an efficient file and central trace system, an up-to-date account history and a means for sending correspondence to customers / prospects without delay.
  • Maintain and regularly update files of competitor’s activities, prices, menus, brochures, sales kits, etc.
  • Provide regular insights gained from social media monitoring to the Marketing Manager and senior management to help them evolve strategies in a timely fashion.
  • Work collaboratively in the execution of email marketing campaigns that drive revenue, increase engagement and support hotel goals.
  • Work collaboratively in the execution of email marketing campaigns that drive revenue, increase engagement and support hotel goals
  • Provide administrative support for sales staff and managers.
  • Organize and distribute periodic sales reports and project files.
  • Maintain and coordinate the distribution of company announcement materials.
  • Assist sales with the preparation sales proposals.
  • Coordinate customer proposals and bid information to appropriate project staff member.
  • Connect with people in a meaningful way, actively listen and apply tele sales techniques to capture transient and outside sales. Know your VIPs and frequent guest program members to effectively apply perks and preferences.A high school education or equivalent is required, with further education helpful. Previous data entry and telephone experience also is helpful. The ability to access, retrieve and leverage info from the hotel property management system is expected. The ability to make accurate, efficient entries into the reservations system is essential. Must possess excellent verbal and written English communication skills. The ability to operate a telephone, computer and various software such as Microsoft Word, Excel and ISAC is expected. 

Experience, Skills and Knowledge

  • Ability to work independently using good judgment and as part of a team
  • Excellent interpersonal, verbal, and written communication skills
  • Ability to maintain exceptional degree of discretion regarding confidential information

Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities

The contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor’s legal duty to furnish information.